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CRM & Marketing

Convert More Subscribers with the Right Knowledge at the Right Moment

Today, engaging customers is more difficult than ever. You spend tons of effort and marketing dollars trying to get their attention and trigger a response.

So when your prospects do contact you, what are you doing to make them yours?

The answer is "not enough" if you never even find out who most of them are. Most telecommunication providers can't even link many existing subscribers to their account numbers when they call into a call center — much less make this connection for unknown consumers.

Turn Interest into Opportunity

At the moment prospects reach out to you over the phone, on the Web or at the point-of-sale, you have a precious opportunity.

In that instant, you have the chance to make a conversion, build subscriber loyalty, increase your revenue and lift your Return on Marketing Investment. And it all starts with knowing who they are.

With TARGUSinfo On-Demand DataSM services, you can:

  • Capture and verify information, including names, addresses and phone numbers for every person contacting you — ensuring you have precise, actionable data for your CRM efforts
  • Automatically establish the serviceability of every caller by instantly acquiring address information at the start of each call
  • Increase your sales by automatically sending personalized direct mail to prospects who contact you but don't make a purchase — and get your offer mailed within 48 hours
  • Track your marketing more effectively by linking more callers to the right household account number — at the instant the call is connected

Get The Right Data Instantly

More and more, your success hinges upon having the right data when you need it — data that is precise, relevant and actionable.

Our On-Demand Data includes:

  • Verified and enhanced names, phone numbers and addresses
  • Precise caller location information
  • Profiles based on business rules you provide
  • Household-level demographics
  • Buying propensity scores

Let our On-Demand Data services increase the return on your marketing efforts. Because the lifetime value of your potential subscribers is too much to leave up to chance.