CRM & Marketing
Convert More Customers with the Right Knowledge at the Right Moment
Today, engaging consumers is more difficult than ever. You spend enormous effort and millions of marketing dollars trying to get their attention and trigger a response.
So when consumers do contact you, what are you doing to make them yours?
The answer is "not enough" if you never even find out who most of them are.
Turn Interest into Opportunity
At the moment consumers reach out to you over the phone, on the Web or at the point-of-sale, you have a precious opportunity.
In that instant, you have the chance to make a conversion, build customer loyalty, increase your revenue and lift your Return on Marketing Investment. And it all starts with knowing who are these people who have expressed an interest in your business.
With TARGUSinfo On-Demand DataSM services, you can:
- Capture and verify information including names, addresses and phone numbers for every person contacting you — ensuring you have precise, actionable data for your CRM efforts
- Increase your sales by automatically sending personalized direct mail to prospects who contact you but don't make a purchase — and get your offer mailed within 48 hours
- Improve your service for your best prospects by using profiles to move them ahead in your call queue and drive your automated use of offers and scripts
- Enhance system-wide decision-making by ensuring that you gather accurate, in-depth information every time a prospect or customer calls or visits your locations
- Improve your segmentation for your marketing efforts by gathering profiles, demographics and buying propensity scores at the start of every interaction with consumers and customers
More and more, your success hinges upon having the right data when you need it — data that is precise, relevant and actionable.
So when you're engaged with customers, you can provide experiences that are more personalized, productive and profitable.
Get The Right Data Instantly
Whether you want to improve transactions, populate your live agents' screens, let your IVR handle fulfillment inquiries or simply verify a person's information, you can efficiently identify and manage every interaction.
Let our On-Demand Data services increase the return on your marketing efforts. Because the lifetime value of your potential customers is too much to leave up to chance.
